HIGH RECOGNITION

FEBRUARY 29 2008 18:41h

Gucci Most Wanted Brand in Fashion Industry

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According to a survey carried out by The Nielsen Group, Gucci is the most wanted brand in the fashion industry, followed by Chanel and CK.

Gucci sits at the top of the most wanted brands in the fashion industry according to a survey carried out by The Nielsen Group. The second place was given to Chanel and Calvin Klein, followed by Louis Vuitton, Armani, Dior and Versace. 

Under the leadership of creative director, Frida Giannini, Gucci’s profit has suddenly jumped – especially in the Asia Pacific, Russian and Middle Eastern markets, where the brand arrived just two years ago. Gucci’s success lies in their ability to discover what sells and to make their perfumes, fashion accessories, clothes and jewellery attractive to their clients.

Gucci is also planning to open shops in new markets this year – one in Prague and Budapest, and two in India, Vogue reports.

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